The city of Kenitra could become an important tourist destination if the infrastructure for visitors could be improved. Kenitra is a Moroccan city which is located in the north-western area of the country near Rabat. It is known as the capital of the Gharb (Western Morocco) and is one of the most important agricultural regions in the country. Kenitra and its surroundings have a precious cultural and natural inheritance and a strategic location. One highlight of the natural environment in the Kenitra area is SIDI BOUGHABA which is a nature reserve where many sorts of migratory birds find shelter. Another sight worth visiting is "Les Jardins Exotiques", a private garden that contains a huge number of plants and many sorts of trees which were brought from all five continents. Kenitra’s cultural inheritance includes the KASBAH OF MEHDIA, an important historical monument built by Moulay Ismail that was used in the XII century as a port and shipyard. In addition to that Kenitra attracted Louis Hubert Lyautey, Morocco's first French resident general who chose it as a site for a military fort. So this strategic location became the cradle for a mixed collection of architectural styles: Arabian and Islamic alongside European and French styles. Finally we can clearly see that Kenitra has great potential that could be exploited to boost the city's tourist development.